— TYPE OF PROJECT
Freelance
— ROLE
Art Direction
— DATE
April, 2020
LADILI Consulting wishes to extend its activities and create a new structure bringing together advertisers interested in broadcasting advertisements and media companies looking to make advertising space available and thus increase their audience.
Yira Media is a digital LED display advertising agency representing companies and selling advertising space.
INSPIRATION
Being an African company based in Côte d'Ivoire, LADILI consulting was looking for its logo reflect the graphic diversity of the African regions.
For my work, I was inspired by the Ndébélé pictorial writing system.
The Ndébélé are a Bantu-speaking nation and ethnic group in South Africa. This system is use to decorate house walls, mixing highly colorful symbols and geometric patterns.
UI DESIGN
For the design of the Yira Media website, I created illustrations that focus on the company's activities while keeping consistency with the graphic guidelines.
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